The holiday season is approaching fast and that means a very busy time for most business owners! Signage offers many benefits when it comes to businesses, even if you are not looking to capitalize on holiday shopping.  Here are ways you can quickly increase sales by using strategically placed signs!

Signs Promote Your Most Profitable Products

It’s super important to feature the most profitable products that you know to drive up sales. It requires a lot of planning because you need to strategically decide which of your products best balance profitability and demand. Make sure that the product you select can be on a digital sign. Studies show that sales on items advertised on digital signage displays can skyrocket over 15 percent.

Check out examples of promotional business signs here

Signs Publicize Special Deals

Signage allows you to publicize exclusive deals, and most businesses also use it as a short-term promotion. It’s also a better way to make it known to your current customers and potential new customers that your business is doing this limited event. All you have to do is advertise your sale or deal in your business on a custom sign, sit back, and watch your sales revenues increase.

A-Frame business signs are an easy and cost-effective way to bring street traffic in

Advertise Your Loyalty Program

Loyalty programs work exceptionally well with your die-hard customers. To show that you love and appreciate your customers, create a loyalty program, and let them know. As mentioned before, signage allows you to advertise a limited-time incentive for your customers.

Get Sponsorships 

Sponsorships are great because it allows you to get further with your business. Manufacturers thrive by selling more products; the shared interest to sell more products opens up opportunities to receive sponsorships. Make some calls to manufacturers and vendors and offer them an ad spot on your signage display; there is no way they would pass up that opportunity.

Tell Your Story

One of the best ways of advertisement is to make that connection with your customers by opening up and telling them your story. It makes you and your business stand out. Your account can connect with other people, their emotions, and ideals that can help them lead a better and happier life. You might think that people might now care, but they do; your customers would want to know your story because they would be able to trust you and your intentions. Create a short video that you know they can relate to; make them feel as though they can connect with you.

Engage Your Customers

Your customers matter, so make sure they are up-to-date with your business and your products. Let them know what you’re doing. Showing people that you can go the extra measure and that you care about them can improve sales with your business. Digital signage can help with anything that you want to share with your customers.

Key Takeaways 

Signs are crucial for small to medium-sized businesses because they are incredibly affordable. Having banners, window decals, or digital signs around your business is a quick way to spread the word during the busy holiday season. Need help with yours? Contact us today to discuss your business sign needs or browse our online catalog to get inspired! Don’t forget to follow us on Facebook and Instagram to see our latest work.